Art In Schools plans to recruit 1,000 secondary schools and colleges within three years to reach an audience of 1 million students aged 11-18 (20% of the school-age population).

“The artworks on the big monitors in the school hall are stunning, but teachers are also using the art and videos as an educational resource in class. From my perspective, this is the best thing to happen in years.”  
Caren Owens, Head of Art – Henry Tudor School, Pembroke

The capital cost of installing two high-definition framed screens in a school is £10,000. It is expected that, once there is confidence in the programme, the schools themselves will pay for the screens out of their IT budget in exchange for the free art programming. The cost to the charity of creating the quality art broadcasts is estimated at £100,000 per year.

The annual cost of operating the 15-man charity and delivering the programme at maturity is estimated at £1.6 million. The charity aims to be largely self-sustaining within three years by selling subscriptions to schools. Well-funded (independent) schools will pay a premium annual subscription, whilst state schools will pay less, with some disadvantaged schools getting the entire package for free.

At scale, the net cost of delivering Art In Schools to each student for an entire school year should not exceed £1 per student, well below the £5–12 per student of other educational charities that reach children just one or two days per school year.

The charitable funding requirement to launch Art In Schools is £1 million, with no more than an additional £1 million to reach maturity. 

Art In Schools has been registered by the Charity Commission for England and Wales as a Charitable Incorporated Organisation (CIO).

“What a fantastic initiative. We would love to be part of such a project. Our collection is filled with works that would be perfect for young people to engage with.”
 Elizabeth Neilson, Director – Zabludowicz Collection
“Schools have to fulfil OFSTED requirements for ‘Personal Development’. We’re using the images and stories in school assembly and tutor groups to stimulate discussion and help our pupils grow.”
Simon Goodwin, Headteacher – South Wirral High School, Merseyside